The Simple Checklist for Corporate Event Branding and Printing

Planning a business event, AGM, or product launch in Kenya? While digital invites get people interested, your physical event branding and printed materials make the real impression on the event day.

Clear signs, sharp backdrops, and professional materials help your business look established and trustworthy. Use this quick checklist to ensure you have everything ready before your guests arrive.

1. Stage and Photo Area Branding

Your stage and photo wall are where people look, take photos, and share content online.

• Media Backdrops & Pop-Up Walls: Perfect for stage backgrounds and photo booths. Always use high-resolution files so logos stay sharp.

• Roll-Up Banners: Great for welcoming guests at entrance doors, registration tables, and hallways.

• Podium Wraps: Adds a clean, professional logo mark to speaker stands for photos and video clips.

2. Event Signage & Directional Signs

Help attendees find their way around the venue easily without asking for directions.

• Welcome Signs & A-Frames: Direct traffic smoothly from the parking area to the registration desk.

• Schedule & Agenda Boards: Large boards placed in main areas so guests know what is happening next.

• Teardrop Banners & Flags: Great for outdoor entrances, driveways, and main gates.

3. Registration & Guest Supplies

Keep check-in lines moving fast with well-organized print materials.

• Branded Lanyards & Name Badges: Durable plastic or paper cards with comfortable printed neck straps for easy identification.

• Presentation Folders: Neat folders to store event agendas, speaker details, and extra sheets.

• Printed Program Booklets: Simple booklets detailing the day's schedule, speaker profiles, and sponsor logos.

4. Sales & Marketing Materials

Give your delegates useful printed materials they can take back to their offices.

• Company Profiles & Brochures: Printed on sturdy, high-quality cardstock with a smooth finish that feels great in hand.

• Business Cards: Make a memorable impression during networking sessions with clean designs and unique finishes.

• QR Codes on Print: Add QR codes to your printed brochures so guests can quickly scan to download slides or visit your website.

5. Branded Gifts & Corporate Swag

Useful promotional items keep your brand top-of-mind long after the event ends.

• Custom Notebooks & Pens: Branded hardcover diaries paired with quality pens.

• Branded Tote Bags: Convenient bags for guests to carry all their event materials and freebies.

• Insulated Water Bottles: Practical gifts reserved for VIPs, main speakers, and sponsors.

Quick Pre-Press Tips Before You Print

Avoid common printing errors and delays with these four simple rules:

1. Use CMYK Colors: Design files in CMYK color mode (not RGB) so the colors match on paper.

1. High Resolution: Use high-quality images (300 DPI) so prints do not turn out blurry.

1. Leave Margins (Bleed): Keep text and logos slightly away from the edges so nothing gets cut off during trimming.

1. Order Early: Send your artwork for printing 2 to 3 weeks before the event to allow time for production and quality checks.

Need Help Printing for Your Next Corporate Event?

Printred helps businesses across Kenya create high-quality event banners, signage, corporate gifts, and promotional materials delivered on time.

Contact our team today to get a quote for your upcoming event!

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